Full Description
Job Title: Senior Marketing Executive
Experience: 5+ Years
Location: Chennai
Job Summary:
We are looking for an experienced Senior Marketing Executive to plan, execute, and manage marketing strategies that drive brand awareness, lead generation, and business growth. The role involves campaign management, team coordination, and performance analysis.
Key Responsibilities:
Develop and execute marketing strategies and campaigns (digital & offline)
Drive lead generation and support business growth initiatives
Manage digital marketing activities including social media, email marketing, SEO, and campaigns
Conduct market research and competitor analysis
Coordinate with sales, design, and external agencies
Track campaign performance and prepare marketing MIS reports
Manage events, promotions, and branding
activities
Mentor and guide junior marketing executives
Ensure consistent brand messaging across channels
Required Skills:
Strong knowledge of marketing strategies and branding
Hands-on experience in digital marketing and lead generation
Excellent communication, presentation, and negotiation skills
Strong analytical skills and campaign performance tracking
Experience in B2B / B2C marketing (preferred)
Educational Qualification:
Bachelor’s degree in any discipline
MBA / PGDM in Marketing is preferred
Experience:
Minimum 5+ years of relevant marketing experience
Key Attributes:
Leadership and team management skills
Strategic and result-oriented mindset
Ability to handle multiple campaigns and deadlines
Regards,
Priyadharshini HR
8220184451